Clients Testimonials and Success Stories

Blogging and Tweeting for CENTURY 21

"As the writer behind Talk 21, the national blog of CENTURY 21 Canada, Heather Angus-Lee and her research team at PROsocialmedia have produced well-written, linked, socially and economically relevant blog posts targeted at Canadian home buyers and sellers three times a week since April 2009.

Heather works closely with Don Lawby, President and Chief Operating Officer of CENTURY 21 Canada, in developing the content and voice of Talk21 - the first blog by a real estate franchise organization in Canada.

Heather also Tweets for CENTURY 21 Canada several times a week, and selects blog posts for translation for Blogue 21 - the French blog at Century21.ca. She consults regularly with our PR and marketing communications team on messaging, brand issues and media relations - in particular as it relates to the growing use of social media by CENTURY 21, including YouTube and Facebook as well as Twitter and blogging.

At Leadership Day at the CENTURY 21 national conference in 2009, Heather gave an informative luncheon presentation about social media and its applications to brokers and managers from across Canada. It was so well-received that she has been added to the agenda to provide a presentation on social media in more than eight cities across the country, reaching about 3,000 realtors, in 2010."

- Barbara Fromm, Vice-President, Marketing and Corporate Services, CENTURY 21 Canada

"Nobody Will Work Harder for You"

"Heather led our staff into the social media realm as a corporation - adding a Facebook group for our patient advocates, Twitter, LinkedIn, Squidoo, Flickr, Delicious, MySpace, uploading our many videos onto YouTube and dozens of other video-sharing sites. She and her team trained our staff on blogging principles, influencer outreach strategies, and online reputation management... Nobody will work harder for you than Heather!... We were very happy with her deep knowledge of search and social media, coupled with tremendous project management skills, which got us great results in a very small window of time.”

- Jerry Steele, Director of Outreach, VesCell, Bangkok

"I'm the First Blogger in My Field in Canada!"

"I love the look and content of my site, and the care taken on every page.... [Heather] got me blogging for the first time - I'm the first safety blogger in Canada... and this is the second blog Heather has created for me!"

- Rob Ellis, President, MySafeWork, Oakville, ON

MySafeWork.com - The blog of renowned workplace safety advocate Rob Ellis (featured speaker in WSIB TV commercials), traveling to schools and corporations across North American since 1999 to tell his tragic story of losing teen son, David, to a workplace accident.

Local Non-Profit Drawing in Volunteers and Members

"We’ve been impressed as well with the vast knowledge of social media optimization shown by Heather's team; now we’re blogging, streaming videos, podcasting, Twittering, run a Facebook group, and more!… Our organization is engaged in an aggressive campaign to draw new members so getting found online and having them stick around once they find our site is critical. Being a Toronto-specific service, we needed an agency with local search knowledge, too.”
- Pastors Jessica and David Di Sabatino, Liberty International Church, Toronto, ON

MyLiberty.ca, the site of Liberty International Church, began blogging for first time, and is also now podcasting (downloadable to iPods), as well as hosting a YouTube channel, messaging on Twitter, running a Facebook, and sharing its photos on Flickr.

Our other clients include:

The Sundance Spa Store "Hot Tubbing Life" Blog - creation of blog, training in blogging best practices and use of Joomla dashboard for the blog

LuxuryVillaBlog.com - strategy, design, training in blogging best practices, and

use of WordPress dashboard for the blog